Sales Manager (Audio Field)

Company: PGI – Authorized Distributor of Audio & Technology Products Business Unit: Alpha Works Vietnam Reporting to: Head of Sales Scope: Lead and scale the MT/GT business, including distribution expansion, channel strategy, and sustainable growth development across key markets and provinces.

Key Respinsibility: 1.

Channel Management & Strategy Lead overall performance of MT/GT channels (sell-in & sell-out) Develop and execute channel strategies across different growth phases Optimize SKU prioritization, stock allocation, and sales policies Manage key accounts and distributors to ensure effective partnerships and controlled growth 2.

Distributor Network Development Expand and restructure the distributor network Define segmentation (key / growth / low-performing partners) Optimize resource allocation based on ROI and performance Build strategic relationships with decision-makers for long-term collaboration 3.

Provincial Market Expansion Develop structured expansion strategies based on data and market insights Execute cluster-based expansion plans with clear prioritization Ensure effective sell-out and sustainable performance post-expansion Drive coverage aligned with revenue and ROI targets 4.

Sales Team Leadership Build and develop MT/GT sales organization Design team structure and coverage model Coach and develop line managers (ASM) Establish standard ways of working to enable scalability 5.

Cross-functional Collaboration Coordinate with Marketing, Supply Chain, and Admin teams Align campaigns with market realities Ensure product availability, timely execution, and activation quality Monitor and optimize ROI of trade activities 6.

Planning & Performance Management Lead monthly, quarterly, and annual planning Forecast sales and market trends Analyze root causes and drive data-informed decisions Adjust strategies based on performance insights KPI Revenue (sell-in & sell-out) Channel and regional growth Distributor productivity and quality Market expansion effectiveness (coverage & ROI) Team performance and capability development Operational efficiency (inventory, campaign ROI, cost control) Location & Time Sarica -Sala, D9 Street, An Khanh Ward (Office) 5-7, D52 Street, Bay Hien Ward (Interview Location) 157 Nguyen Van Troi Street, Phu Nhuan Ward (Interview Location) Monday – Friday | 9:00 AM – 6:00 PM

Experience 5–8 years in Sales, preferably in MT/GT channels Proven experience in managing multi-level teams (ASM, Sales Reps) Strong background in distributor and key account management Experience in building and scaling distribution systems Skills Strategic thinking and channel planning Strong business acumen (P&L, margin, ROI) Leadership and team development Data-driven decision-making Stakeholder management across internal and external partners Mindset Strong ownership and accountability System thinking with scalability focus Balanced data-driven and practical decision-making approach Địa điểm làm việc Hồ Chí Minh Căn hộ cao cấp Sarica Condominium - khu đô thị Sala, Đường D9, An Khánh, Hồ Chí Minh

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