Performance Marketing Specialist (Online Ads)

Launch and manage ad campaigns on Facebook, TikTok, Google, Zalo, and YouTube to target specific audiences.

Optimize budgets for Cost Per Lead (CPL), Cost Per Action (CPA), and Return on Ad Spend (ROAS) using tools like Google Analytics, Meta Pixel, and TikTok Pixel.

Develop marketing funnels and remarketing strategies to boost conversions.

Analyze data, perform A/B testing, and provide performance reports with actionable insights.

Collaborate with teams to create engaging ad content.

Optimize landing pages for better conversion rates.

Stay updated on advertising trends and platform algorithms.

3+ years of experience managing ad campaigns on Facebook, Google, TikTok, Zalo, or YouTube, ideally in education or e-commerce.

Proficient in Facebook Ads Manager, Google Ads, TikTok Ads, Google Analytics, and Google Tag Manager.

Strong data analysis skills using Excel, Google Sheets, and tracking tools.

Creative skills for crafting compelling ad content (headlines, descriptions).

Knowledge of A/B testing, bidding strategies, and digital marketing trends.

Bachelor’s degree in Marketing or a related field.

Good English skills are a plus.

Nice-to-have: Certifications like Google Ads or Facebook Blueprint.

Meal allowance and full work equipment provided.

12 days of annual leave, periodic salary reviews, and full insurance (BHYT, BHXH, BHTN).

Bonuses for holidays, Tet, and 13th-month salary as per regulations.

Creative and supportive work environment.

Work Location: Ho Chi Minh City: 38 B4 Street, Sala Urban Area, An Loi Dong Ward, Thu Duc.

Working Hours: Monday to Friday, 9:00 AM to 5:00 PM.