Tổng quan công việc
DUTIES: CONTENT STRATEGY AND PLANNING
Understand insights from the target audience research and combine with our brand positioning to propose strategic content direction
Develop effective content strategy, content plan, content timeline with detailed pillars and angles to deliver objectives of the brief
Design detailed implementation plan with specific directions for both angles and formats and respective channels
Stay up-to-date with industry trends and apply the new knowledge to work on content strategies and tactics. CONTENT WRITING AND TEAMWORK
Work closely with Strategic Planner and Account team to transform the campaign ideas into communication framework, content strategy, content planning and content execution plan
Work directly with Designer to create materials for campaigns including content for print, digital, social, activation,TVC, website etc...following the creative idea and strategy.
Support to edit the content produced by other teams if necessary
Well manage the schedule to ensure that all content is delivered on time and meets the required quality standards CREATIVE BIG IDEA/ UMBRELLA CONCEPT
Taking ownership of copywriting and big idea development for content team
Guiding & providing art direction for design team
Managed the end-to-end content production process, from pre-production and on-set supervision to post-production, ensuring creative quality was maintained throughout.
REQUIREMENTS:
At least 1-2 years experience in Content Marketing or similar positions
Having a deep knowledge of Content Marketing and having a passion to grow further in this career path
Understanding of marketing channels in terms of target audiences, pros and cons, and best practices to produce winning content for each channel
Excellent writing skills for a diversity of forms such as social posts, video scripts, articles
Great teamwork and communication skill
Experiences in marketing agency or having knowledge of marketing agency business
Experiences in academic writing
Good project management & time management skills
BENEFITS:
Salary: UP TO 12 GROSS (MIL/MONTH)
13th month salary
Annual Paid Leave (12 days)
Insurance Package
Company Trip
Work in a “striving to be better” environment. Working hours: 09:00 – 18:00 Monday to Friday Working location: 244 Cong Quynh Str, Ben Thanh Ward, HCMC.
Kỹ năng chính
Yêu cầu
At least 1-2 years experience in Content Marketing or similar positions
Having a deep knowledge of Content Marketing and having a passion to grow further in this career path
Understanding of marketing channels in terms of target audiences, pros and cons, and best practices to produce winning content for each channel
Excellent writing skills for a diversity of forms such as social posts, video scripts, articles
Great teamwork and communication skill
Experiences in marketing agency or having knowledge of marketing agency business
Experiences in academic writing
Good project management & time management skills
Quyền lợi
Career Path
Perform Bonus
THR
Annual Leave
Thông tin bổ sung
Marketing, Thiết kế