Influencer Marketing

and Duties: Develop and execute Influencer Marketing campaigns across multiple platforms such as social series, livestreams, mini talkshows, workshops, and brand activations; Identify and select the right influencers for campaign goals including branding, product launches, activation, or social impact initiatives; Manage influencer relationships by briefing, guiding content, approving images, and overseeing campaigns; Collaborate with internal teams (Creative, Social, PR, Digital, Event) to ensure campaigns are delivered on-time, on-brand, and on-concept; Build and maintain a network of influencers and creators, and manage a database of KOL/KOC contacts; Track campaign performance and report on metrics such as reach, engagement, sentiment, earned media value, and conversions; Contribute to brand storytelling through real-life stories and authentic experiences shared by influencers; Stay up-to-date with social media trends, influencer marketing practices, and pop culture, proposing new formats and collaborations; Perform other tasks as assigned by direct management.

and Skills: Bachelor’s degree in Marketing, Business Administration, Communications, or related fields; 2-3 years of experience in Influencer Marketing, KOL/KOC Marketing, or Social Campaigns; Hands-on experience managing campaigns from ideation to execution and reporting; Strong network with influencers, creators, or public figures, ideally in lifestyle, beauty, health, family, or community-based sectors; Skilled in campaign planning, budget management, and cross-functional collaboration; Creative mindset with ability to craft content and storytelling across formats like short-form video, livestreams, series content, or workshops; Familiar with social media trends, pop culture, and influencer marketing innovations; Strong communication, negotiation, and relationship-building skills; proactive and accountable; Have a personal laptop.

At bTaskee, we don’t just work – we thrive with top-notch

Training/Certification

Health Insurance

Career Path