Director of Business

1.

P&L & Business Performance Own the full P&L and business performance for Vietnam Drive monthly gross collections and revenue performance aligned with company targets Track and optimize core business metrics weekly: ROAS Conversion rate (CVR) Average order value (AOV) Renewal rate Churn Customer acquisition cost (CAC) Make data-driven resource allocation decisions balancing growth and profitability 2.

Sales & Revenue Growth Lead and develop teams across: New Sales Renewals (URI) Pre-sales Build systems to improve: Referral generation Cross-selling Customer retention Own and optimize the conversion funnel: Lead → Call → Booking → Completion Design and manage performance incentive structures aligned with business outcomes 3.

Team Leadership & Organizational Development Lead cross-functional teams across sales, pre-sales, operations, marketing, and academic functions in Vietnam Hire, coach, and develop team leaders and future managers Build a culture of accountability, operational discipline, and continuous improvement Design career development and compensation structures that attract and retain top talent 4.

Strategy & Stakeholder Management Develop quarterly business plans with clear targets, priorities, and execution roadmaps Communicate business performance, risks, and action plans clearly to the Group CEO and leadership team Support strategic decision-making with operational and commercial insights from the Vietnam market Candidate

Experience 8–12 years of experience in commercial leadership, business operations, or general management roles Minimum 3 years of direct P&L ownership experience Proven success in consumer-facing businesses with subscription or recurring revenue models (EdTech, SaaS, consumer services, etc.) Hands-on experience leading both sales and marketing functions Experience building teams from early-stage growth or turning around underperforming teams Background in EdTech or education is a strong advantage Commercial & Analytical Skills Strong understanding of unit economics and financial performance management Ability to interpret P&L performance and identify the right business levers quickly Experience managing marketing budgets with clear ROI accountability Strong analytical and decision-making capabilities Leadership Proven experience leading cross-functional teams at scale Able to build trust, delegate effectively, and hold teams accountable without micromanagement Comfortable operating both strategically and operationally Strong execution mindset with attention to detail Ways of Working Highly data-driven and process-oriented Strong communication and stakeholder management skills Comfortable navigating ambiguity and making decisions with incomplete information Fast-moving, adaptable, and ownership-driven Languages Vietnamese: Native proficiency English: Business fluent Compensation &

Health Insurance

Career Path

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