Digital Marketing Executive

Marketing Performance & Analytics: Monitor and report on the performance of all digital marketing channels. Develop and implement optimization plans to improve ROI and campaign efficiency. SMS/ZNS Campaign Management Plan, write, schedule, and analyze SMS & ZNS messaging campaigns. Coordinate with relevant vendors and internal teams to ensure timely delivery and compliance with campaign objectives. Track performance metrics and propose optimization strategies for future campaigns. Partnership development Identify and develop strategic digital partnerships to enhance brand reach, lead generation, and app engagement. Manage end-to-end partnership execution, from negotiation to performance tracking. Project Management: Plan, coordinate, and manage digital campaigns and initiatives, including timelines and budgets Troubleshoot technical issues and ensure timely delivery in coordination with relevant departments. Other

Responsibilities: Support ad hoc tasks or initiatives as assigned by the Head of Marketing & PR Comply with and ensure that all employees adhere to labor regulations and company policies Serve customers or support other departments in serving customers according to the company's core value, "Customer First," to enhance customer experience with the company's products and services.