Digital Marketing Associate

Plan, manage, and optimize campaigns across multiple digital channels, including social media, paid advertising, affiliate marketing, and programmatic advertising.

Drive user/driver acquisition, conversion, engagement, and retention through data-driven marketing initiatives.

Monitor campaign performance, analyse data and audience insights, and provide actionable recommendations to achieve business goals Collaborate closely with creative and design teams to develop content, landing pages, and campaign assets that enhance user/driver experience and conversion rates.

Communicate and coordinate effectively with internal teams, external partners, and stakeholders to ensure smooth campaign execution.

Manage campaign budgets and monitor spending to maximize efficiency and performance.

Prepare regular reports on campaign performance, marketing insights, and growth opportunities.

Conduct market research and stay updated on target audiences, competitors, industry trends, emerging technologies, and digital marketing best practices to identify growth opportunities and maintain market competitiveness.

Execute acquisition marketing initiatives, including coupon and promotional campaigns, to encourage users to place their first order.

Support other tasks assigned by the line manager related to user and driver acquisition activities.

Bachelor’s degree in Marketing, Business, or related fields.

2+ years of demonstrable experience in digital marketing, performance marketing, or social media marketing.

Hands-on experience with Meta Ads, Google Ads, TikTok Ads, affiliate platforms, or programmatic advertising.

Strong analytical, reporting, and problem-solving skills.

Strong interpersonal, verbal and written communication skills in both English and Vietnamese.

Experience in a performance marketing agency is a plus.

Provided with a laptop and all necessary equipment to perform your job effectively.

Paid Leave: 18 days of paid annual leave per year.

PVI Health Insurance to give you peace of mind regarding your healthcare needs.

Annual health check-ups to help you proactively manage and maintain your health.

Receive a monthly top-up credit in your Lalamove App account.

Enjoy a variety of healthy and delicious snacks throughout the day to keep your energy levels up.

Participate in regular team engagement and recreational activities to strengthen relationships with colleagues and foster a positive work environment (Happy Friday, Team Meals, Team Building, Year-End Party, etc.).