Content Marketing Specialist (B2B, English markets)

Content creation Write and edit content across formats: blog posts, landing pages, email copy, social posts, video scripts, and community content Produce content that serves buyers at different stages, from awareness to evaluation to decision Adapt tone, format, and depth to fit the channel and audience SEO and conversion alignment Write with SEO intent in mind: keyword placement, content structure, and on-page elements Optimize content to support conversion goals, not just traffic Collaborate with the SEO specialist to ensure content supports ranking and visibility targets Content optimization Track content performance and propose improvements based on data Update and repurpose existing content where there’s clear upside Cross-team collaboration Work closely with the SEO and content team to align on strategy, briefs, and priorities Coordinate with other stakeholders to gather product knowledge and customer insights when needed

At least 1 year of content marketing experience writing for B2B software products targeting English-speaking markets.

We expect solid writing skills and the ability to work independently on briefs with minimal hand-holding Strong writing across formats: blog posts, landing pages, and short-form copy.

Ability to shift register between educational and persuasive depending on the goal Working knowledge of SEO fundamentals: keyword intent, content structure, and how writing decisions affect rankings and conversions Analytical habit: you track how your content performs and use that to improve your next piece Excellent written English: IELTS 7.0 writing or above, or equivalent demonstrated proficiency through work samples Nice to have Familiarity with the Magento, Shopify, or Adobe Commerce ecosystem Experience writing for community platforms such as Reddit or YouTube Experience with email marketing or sales collateral

Overtime Pay

Mentorship

Employee Award

Meal Allowance

Career Path

THR

Work Insurance

Training/Certification

Perform Bonus

Yearly Bonus